Wilen is a full-service direct marketing company. Our expertise at every step gives you the ability to act on smart data and increase response with every mailing.
Data and Analytics. In the current marketing environment, data is everything. Our data experts build highly targeted lists and craft messages that speak to specific segments in a way that will resonate. We then analyze, measure and optimize response data to further tailor future marketing efforts.
Strategic Development. Our strategy experts work with you to craft a plan that ensures the right message reaches your target. We’ll also design a media plan with the proper channel mix of digital, print, out-of-home, social and more. Combine that with endless personalization, segmentation and optimization, and you can see why Wilen leads the way in marketing strategy and analytics.
Creative Development. Wilen’s award-winning writers, art directors and designers bring strategy to its clearest and most effective expression.
Production. Our seasoned production team knows every format and paper type inside and out to create mail packages that stand out from the competition.
Variable Technology Services. Wilen’s computer programmers and coders use data and business logic to implement variability for targeted business messaging.
Full-Service Studio. As the final step before we go to print, our studio pros use state-of-the-art technology to get your marketing pieces perfect, right down to the millimeter.