OneStream® is a revolutionary production process, which allows marketers to produce completely custom, variable direct mail communications in one continuous postal stream, increasing relevancy, speed-to-market and realizing significant production and postal discounts. OneStream® produces 100% four-color variable letters, cards, inserts and envelopes in a white paper environment, and then, applying case-by-case logic and workflow intelligence, determines the correct combination of package elements without breaking postal sort. This allows marketers to create highly relevant communications in one single press run and one mailstream, maximizing production efficiencies and postal discounts at the scale enterprise businesses demand. In addition to these services, OneStream® also provides its customers with:OUR Direct Marketing Strategy Includes:
✓ Postal services, which includes the franking and delivering of mail to a mailing provider
✓ Custom printing and preparation of envelopes for mailing documents
✓ Business management consultation
✓ Marketing and design consultation services related to mailers
✓ Advertising services
“OneStream® is the end result of the investments in technology that we have made over the last few years which enable us to produce one-to-one, four-color, multi-format letter packages in a single postal stream,” says Darrin Wilen, president of the Wilen Group.
OneStream® is currently being used in many verticals, including telecom, retail, health and financial industries and recently debuted at DMA's &THEN16 event in Los Angeles. The culmination of high-volume, 4-C print technology, OneStream® is perfect for any brand mailing a wide audience with multiple creative or format configurations. The Wilen Group’s exclusive offering will ensure that a brand has complete control over the creative, format and testing elements of their direct mail campaigns; spending where it matters and saving everywhere else.
Printing Impressions magazine picked up the story, you can read their coverage here.