MARKETING MANAGER, CONTENT MARKETING SPECIALIST
We are seeking a strategic marketing professional to lead the planning, development, execution and management of our own marketing and branding efforts. Continuing to raise awareness of our organization, supporting our business development team with marketing collateral, and generating organic leads via content marketing is a top priority for us in 2017. This position will report directly to the President.
The ideal candidate will be a high-energy, technology driven self-starter who thinks creatively and finds new ways to share our story. You must have proven track record of creating and executing marketing campaigns in business-to-business environments.
RESPONSIBILITIES:
- Lead the vision, strategy and execution of all marketing efforts enterprise-wide including content marketing, social media management, company collateral and events.
- Collaborate with key agency stakeholders to align on company goals and objectives.
- Oversee the development of marketing content that grows our reach and raises awareness across our core target audience of marketing executives.
- Maintain our company blog working closely with in-house content writers to develop promotional material and articles that reinforce our position as a thought-leader in our industry.
- Maintain company websites and ongoing website optimization including SEM/SEO best practices to increase site traffic and new business inquiries.
QUALIFICATIONS:
- Bachelor’s Degree in Marketing, Communications or relevant field.
- 5+ years of marketing/agency experience.
- Skilled project manager, adept at multi-tasking, prioritizing and organizing multiple, concurrent projects, setting expectations and managing deadlines in a fast paced environment.
- Outstanding verbal and written communication and presentation skills.
- Tech savvy, proficient with MS Office and Adobe Creative Suite required.
- Expert knowledge of HubSpot, Google Analytics and working HTML knowledge are required.
- Excellent command of English grammar, spelling and composition.
Great ideas come from everywhere. That's why Wilen is committed to employing a diverse pool of ambitious individuals. Because we work across multiple industries, our team is comprised of a well-rounded team of specialists who eat, sleep and breathe strategy, creative, data and measurement. We would love to hear your story and learn how your unique skills and talents can enhance our growing agency. Send us your resume and compensation requirements and a cover letter telling us why you think you’d be a good fit. This is a full-time, onsite position. No phone calls, please.